The evolution of creative workflow

Reel Tracking in Real Time

May 13, 2009 | by Jay Brooks

Category: Software Updates

The most consistent theme in the feedback we hear from our clients is the urgent need for reel analytics. Just counting the number of click-throughs generated by an email isn’t enough information in today’s market. Our clients longed for data they could actually use to make decisions.

So, we listened.

With Simian, you now have the intelligence to gain insight into viewing behavior and trends. At your fingertips, track all your reel movements - which spots were viewed, when they were viewed, how many times they were viewed, or whether they were forwarded to another user - and see it all immediately. Simian collects, stores and updates this data for each reel.

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